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Valuing Natural Capital in Business: Taking Stock

Before the Natural Capital Protocol was launched, this publication reviewed existing initiatives and applications relevant for valuing natural capital.

This stock take focussed on:

  • Business engagement initiatives.
  • Methodologies, tools and initiatives relevant to measuring, managing and valuing natural capital in business and investor decision making.
  • Initiatives relevant to using natural capital valuation in business applications eg, strategy, management (at organisation or supply chain levels), reporting and disclosure.
  • Policy initiatives that define natural capital accounting classifications, metrics and indicators that can inform future target setting and new market initiatives relevant to business.

This work highlighted the range of approaches being used by business to value natural capital and provided invaluable insight into harmonizing these approaches, culminating in the development of the Natural Capital Protocol.


This publication was produced by Dr Dorothy Maxwell (Natural Capital Coalition), Emily McKenzie (WWF and natural Capital Coalition secondee) and Rebecca Traldi (WWF).

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